Mazda proved last year that automakers don’t have to make radical changes to their flagship models to sustain sales. In 2018, Mazda sold 28,257 examples of the midsize CX-9 crossover, a 9.4 percent increase over the previous year. The CX-9 is little changed from 2016, the debut year for this model’s current incarnation.
The sales data also vindicate our overall impressions, over the years, of Mazda’s forays into the crossover/SUV field. Our favorite Mazda, the compact CX-5 crossover, outsold the CX-9 by more than 5-1. The CX-9, meanwhile, was a stronger seller than the smallest and least expensive of Mazda’s three crossover models.